Richard Liu Qiangdong: Leading By Example

Richard Liu Qiangdong is a definitive individual punctuated on excellent leadership. The way that he has built his company has been nothing short of exceptional and his anecdotes are always noteworthy.

Richard Liu Qiangdong is the founder and Chief Executive Officer of multimillion dollar e-commerce platform, JD.com. JD.com was first named 360buy and then was renamed to Jingdong (a corroboration of Richard’s name and his girlfriend’s) and then was renamed again to JD.com. And just like the changes in his company name, the company has also undergone a lot of changes in his years building it towards success. Currently, JD.com is the number one direct competitor of another e-commerce powerhouse, Alibaba- who is run by another business mogul, Jack Ma.

Like every other great success, JD.com had a very meek and humble beginning – as a company and as a person. Richard Liu Qiangdong was raised by a family of businessmen but this did not necessarily and automatically mean that he was born with a silver spoon. However, this did mean that he grew up with excellent businessman values that would greatly manifest in the years to come.The way that adversity has challenged him in his younger years has paid off greatly – his unshakable values have helped his cutting edge skills to make sure that his company was of excellent caliber in their industry always. To know more about him click here.

JD.com’s success, and Richard Liu Qiangdong’s success was born out of resilience, tenacity, and Richard’s creativity on getting out of very tough situations. The tidal waves of problems that he has experienced made him stronger and wiser which reflected in the success of his company. It is when crisis hits that Richard Liu Qiangdong’s prowess as a genius comes to play – imagine this: when the SARS outbreak happened and this epidemic literally killed all his brick and mortar stores, this was the time where he turned the direction of JD.com into the e-commerce world. This happened all with maintaining the welfare and goodwill of not only his consumers but also his employees. He did not let an epidemic kill his company. Even if a wave of a tragedy was about to crash down on his business, he turned this travesty into an opportunity to grow and evolve. His strength as a leader is also critical for the company because he serves a role mode for this subordinates and Richard Liu Qiangdong is the perfect leader – he leads by example and not by his words.

LinkedIn: https://cn.linkedin.com/in/qiangdong-liu-53423bb0

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